Planning your professional advert for your GCSE coursework

As you have been practising making adverts over the past two weeks it is not time for you to create your own advert. The assessment criteria is based on:

1. Research and Planning - you must have detailed research and planning for your advert
2. Creativity- your advert needs to show creativity and originality
3. Appropriacy - your advert looks like a professional advert and sells the product
4. Use of forms and conventions- your advert looks like a professional advert
5. Audience -you have a clearly identified audience and your advert has been designed to specifically appeal to them
6. Presentation- your advert is made using photoshop and incorporates special effects

To begin with you need to start on the research and planning section...

Step 1- choose what product you are going to advertise
Step 2- find three adverts for this type of product which you think are effective and post them on your blog with an explanation of why you think they are effective
Step 3 - using plain paper start sketching out designs for your final advert- remember it is essential to get feedback in this stage so for every sketch make sure you get two people's opinions on whether they think it is good and how it could be improved

Uploading your first advert

In today's lesson you will be uploading your advert to your blog (as a jpeg) and writing a papragraph explaining how effective you think it is, this should include a detailed description of who your target audience are and how you have appealed to them in your advert.

Peer feedback:
Once you have done this you should go onto someone else's blog and look at their advert and leave a comment saying how effective you think their advert is, and what they could do to improve it.

PS tutorial website

Go to this link for excellent tutorials on Photoshop:
http://best-photoshop-tutorials.blogspot.com/